Have you ever been to an electronic music festival? If you haven’t, add it to your bucket list and thank me later.

I’ve been to many, and honestly, it’s one of the most miraculous things I’ve ever experienced (second only to Mother Nature herself). It’s a never-ending sea of sparkly self-expression, full of the most vibrant outfits and music that makes you want to jump up and down for 8 hours straight.

Every time I’m smack dab in the middle of the dance floor in my pink sparkly tutu, I think to myself: I can’t believe something like this actually exists. I want everyone to experience this magic.  

So instead of bringing back only memories from the festival, I decided to bring back the essence of it and infuse it into the professional world because I believe that’s exactly where we need music, creativity, self-expression, fun, and pure joy the most.

Life hardens us. We forget our magic. And there is nothing like the moment I see someone remember their magic again. It brings tears to my eyes.

I see those moments on the dance floor next to strangers, and I see them when I’m on stage, gazing into the audience I’m speaking to. That’s the world I’m devoted to creating… a world where we boldly spread our sparkle, bravely lead the way, and courageously be ourselves.

And it all happens in an unforgettable space where business and party meet.